The fashion industry has always emphasized outward appearances such as the height, weight and size of a model. Being in the limelight is hard because of the continual criticism. This industry is cut throat and makes everyone feel imperfect. The fashion industry is not portraying a positive image of social responsibility. Fashion designers should be emphasizing the beauty of individuality, instead of making everyone look identical. The article, the Fashion Industry, Body Image, & Eating Disorder Awareness, proves that the fashion industry is finally doing something about their negative corporate social responsibility. No longer are they promoting super-thin size 2 models on magazine covers and runway shows; they are focusing on health – which is what real beauty and confidence is. In 2007 Anna Wintour, the editor of Vogue, spoke at a Health Initiative at the Council of Fashion Designers of America (CFDA) encouraging everyone present to lead by example and live a healthy lifestyle. Before, models and actresses were under pressure to stay a certain size. Today, models are given breaks and are encouraged to eat healthy snacks between fashion shoots and shows. The CFDA Health Initiative was a stepping-stone for the fashion industry, where they outlined clear goals to keep those in the industry happy and healthy. Fashion is about making women feel beautiful in the clothes they are wearing, not about the size on the hanger. This strategy aligns with fashion’s social responsibility and promotion of beauty to each and every woman in the United States.
The CFDA Health Initiative also includes a pact between the 19 international Editors of Vogue, including British Vogue, French Vogue and German Vogue. This pact is significant because it will change the way we look at fashion forever. Models will no longer look emaciated on the covers; they will receive the proper education and guidance one needs to live a balanced life. Promoting healthiness and happiness from the inside, will help those on the outside appreciate the fashion industry’s future endeavors. This initiative was published in all 19 issues of Vogue in June 2012.