Tag Archives: facebook

Design and Tailor: Fashion and Social Media

In the past, the fashion world has been elite and untouchable. The everyday person only caught glimpses through magazine ads and exclusive articles from the arts and leisure section. Fashion designers and their lifestyles were a complete mystery. Social media is finally catching up with the fashion industry, transforming the elite world of high fashion […]

What to Remember – Fashion and Social Media

The importance of having a social media presence has been proven time and time again throughout this project. Learning what to do once you have established the social media page(s) is just as important. This blog has outlined the process and offered some techniques for making your business’ social media endeavors as successful as possible. […]

When Facebook Marketing Goes Awry

When using social media to publicize a new fashion item, line, or brand, it is imperative for companies to know how to best reach their target audience to get the intended message across.  A great way for a company to get their foot in the door of this new marketing method is to look at […]

Kenneth Cole Mis-Tweets About Cairo

As demonstrated in two previous posts on Twitter, the microblog can be an extremely helpful social media tool to reach consumers in a more personal manner and garner great attention to your brand. However, its wide reach can backlash when used inappropriately for your company. The Kenneth Cole and Cairo controversy is a prime example […]

Is it Really That Important to Have a Facebook Presence?

Do you know anybody who does not have a Facebook? Chances are, you know a few. Do any of them not have a Facebook because they’ve simply never heard of it? Doubtful! Facebook has become so integrated into daily life in this day and age that most of us don’t even see it as a […]