Tag Archives: youtube

Design and Tailor: Fashion and Social Media

In the past, the fashion world has been elite and untouchable. The everyday person only caught glimpses through magazine ads and exclusive articles from the arts and leisure section. Fashion designers and their lifestyles were a complete mystery. Social media is finally catching up with the fashion industry, transforming the elite world of high fashion […]

Old Spice’s New Image

P&G wanted to transform the Old Spice brand into a good that millennials would use, and not just see it as a product for their dads and grandfathers. In order to access this technologically savvy audience, Old Spice needed to go social. Cash-Strapped Millennials Curate Style via Social Media focuses on the differing mindset of […]

French Connection & YouTube

The company French Connection UK has always taken creative risks, and in their newest conquest, they are channeling their brand with the use of YouTube. Their development of YouTique, a play on the words “YouTube Boutique,” has brought in higher per average sales than any other social media channels they use. Louise Roe, the stylist […]

YouTube: The Hot New Trend in Fashion

New York Fashion Week and Fashion’s Night Out were two of the biggest events this season. Stars and fashionistas alike attended these exclusive events and got the inside scoop on upcoming trends. However, most of us aren’t as lucky to attend these type of events. What are we to do? Well, my friends, the answer […]